About Us

Company overview

Company Overview & Mission

Founded in 2002 and based in Tokyo, NYC Japan is a full-service management and hospitality consulting firm. We help bars, restaurants, lounges, and clubs across Japan and Southeast Asia develop winning concepts, open on schedule, and operate profitably.

Our mission is to turn vision into reliable results through clear plans, disciplined execution, and proven strategies.

Company Profile

Our Story & Timeline

2002

NYC Japan Consulting Group is established.

Early Years

Focus on nightlife and hospitality consulting in Japan and Southeast Asia.

Growth Phase

Expanded services to include concept development, brand strategy, operations manuals, staff training, and marketing optimization.

Today

Operating globally from our Tokyo base, we’ve built a strong track record advising businesses across Asia—from restaurant registrations to full pre-opening management and profitability solutions.

Our Team

We are operators first. Our team combines brand strategy, kitchen and floor operations, training, and marketing to deliver venues that guests love and owners can scale. Together, we’ve supported 100+ projects across Asia.

Kristin Watson

Kristin Watson Linkedin

Founder

Ralph Edwards

Ralph Edwards Linkedin

Co-Founder

Cameron Williamson

Cameron Williamson Linkedin

Technical Director

Wade Warren

Wade Warren Linkedin

Creative Director

Our Core Values

We don’t just consult — we partner with you. Our core values focus on trust, responsiveness, and a shared goal of building thriving hospitality experiences rooted in vision, discipline, and creativity.

Excellence in Execution

Excellence in Execution

We hold every project to the highest standards—from concept design to everyday operations.

Client Focused

Client Focused

Every engagement begins by understanding your needs and customizing solutions that align with your objectives.

Operations Profitability Maximization

Integrated Expertise

We provide end-to-end support: business registration, profitability analysis, marketing, staff training, pre-opening management, and more.

Global & Local Insight

Global & Local Insight

With Operations rooted in Tokyo and projects across Asia, we bring deep regional experience and global hospitality best practices.

Collaborative Partnership

Collaborative Partnership

We succeed through close communication, teamwork, and referrals—guiding you as a partner, not just a vendor.

Let’s Connect

Ready to bring your vision to life? Reach out to start the conversation — we are here to help you
build, grow, and succeed.


Contact Us